Best Free SEO tools in 2023 – Improve your ranking


SEO is a challenging, time-consuming task. It enhances your website user experience and helps you to improve your rankings on search engines. You can do this by using free SEO tools to find the most relevant keywords and optimize your content accordingly. In this article, we will discuss some of the best free SEO group tools in 2023 that will help you get started with SEO for your website or blog.

Use these free tools for your SEO strategy

  • Use these free tools for your SEO strategy.
  • Find new keywords, backlinks and content ideas.
  • Find competitors in your industry so you can compare yourself against them.
  • Find social accounts related to the type of content you want to create or share on social media platforms like Facebook, Twitter and Instagram

The MozBar

The MozBar is a free browser extension that helps you analyze the SEO of any web page. It’s easy to install and use, and it can also be used to monitor your own website’s SEO performance. The MozBar makes it simple for beginners who want to learn more about search engine optimization (SEO), but experienced marketers will find it useful as well.


RankRanger is a free SEO tool that helps you find keywords to target based on search volume. It also shows you the top ranking sites for a specific keyword, which can be useful for finding additional content ideas.

The tool is simple and easy to use: just enter your URL or keyword and press “enter”, then wait for the results to come up on the left-hand side of your screen (in any order).

Screaming Frog SEO Spider

Screaming Frog SEO Spider is a powerful web crawler that can help you to find out more about your website’s on-page SEO. It will show you everything from duplicate content, broken links and internal linking structure to meta descriptions and images with alt tags. This tool also has an advanced filter function that allows you to narrow down the results by selecting specific domains or pages on your site if needed.

Google Search Console

Google Search Console, also known as Webmaster Tools, is a free SEO tool that helps you monitor your site’s performance in Google Search results. You can use it to get data on your site’s search traffic, as well as suggestions for improving your rankings.

To get started with Google Search Console:

  • Sign up for an account at
  • Verify ownership of the website(s) you want to monitor by adding them through the “Add Property” button on the left side of your dashboard or by entering their URLs manually into the field provided below this button (in both cases, make sure all subdomains are included). Then click “Verify this site”.

Open Site Explorer

Open Site Explorer is a free SEO tool that provides you with a lot of useful information about your website. It shows you the number of referring domains, keywords, links and anchor text, as well as other data such as social media shares, on-page optimization and more.

This tool is helpful for finding out if there are any broken links on your site or if there are any pages with duplicate content (which can result in penalties from Google).

Ahrefs Site Explorer

Ahrefs Site Explorer is a powerful tool for analyzing your website. It allows you to find backlinks, compare domains and track keywords. You can also use this tool to research competitors and see how they’re ranking in search engines.

SEMrush Keyword Explorer

SEMrush Keyword Explorer is a free tool that helps you find new keywords for your website. It’s easy to use and gives you a lot of information about each keyword, including search volume and competition levels.

You can also use it to get ideas for content by looking at what other people are writing about in relation to the keyword(s) you’re interested in. If there’s no content on your site yet, this will help guide what kind of content would be useful for users who might be searching for those terms – or even lead you toward creating more targeted pages like landing pages or blog posts based on those terms.


These free tools will help you to improve your ranking and get more traffic to your website.

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